2. STRATEGIC INPUT & RESEARCH                                                                                                           

At Inkanyezi Marketing Communications & Promotions we take a holistic approach to marketing , as we believe we are in the business of helping clients build brands and drive sales. We thoroughly research and fully understand the target market/s the client wants to reach and satisfy, and effectively communicate with.

Our services Include:

Campaign concept and strategic direction
Media planning and strategy
Media booking based on the campaign and brand's objectives
Research both Qualitative and Quantitative

Previous Work:

Water Week 2010 Consumer Awareness Campaign:
Campaign elements included:
• Newspaper ads
• Lampole Posters
• Flyers
• Radio ads
• Radio Interviews
• Water Consumer Exhibition held at OR TAMBO Hall in Khayelitsha.

World Cup Fan Park Advertising Campaign
Campaign elements:
• Radio ads and Radio Interviews
• Press Ads
• Magazine ads
• Street Pole Posters
• Street Banners
• Flyers

DiSCOM Soweto festival 2008 and 2009
Campaign elements:
• Instore Radio
• Posters
• Flyers
• Press Ads
• Magazine ads



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